ClientSaber Web Design Industry Report 2018

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How many years have you been selling web design/development services?
  • 1 to 2 years
  • 3 to 4 years
  • 5 to 7 years
  • 8 to 10 years
  • 11+ years

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Do you work full-time or part-time in your business?
  • Full Time
  • Part Time

Marketing & Lead Generation

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Are you currently receiving enough leads for your web design services?
  • Yes
  • No

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Which of the following lead sources have you used in the last 12 months? (select all that apply)
  • Word of Mouth
  • Cold Calling
  • Job Marketplaces
  • Newspaper Advertising
  • Email Marketing
  • Direct Mail
  • Flyers
  • Social Media (organic)
  • Facebook Advertising
  • Other Social Media Advertising
  • Google Adwords
  • SEO
  • Marketing Funnels
  • Third-party and/or outsourced lead generation source

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How much (approximately) of your income is generated from word of mouth to generate new clients?
  • 91 to 100%
  • 70 to 90%
  • 51 to 70%
  • 31 to 50%
  • <30%
  • 0%

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On a scale of 1 to 5 (1 is the lowest and 5 is the highest) how confident you are in generating leads for your services?
  • 1
  • 2
  • 3
  • 4
  • 5

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On a scale of 1 to 5 (1 is the lowest and 5 is the highest) how confident you are in closing sales for your services?
  • 1
  • 2
  • 3
  • 4
  • 5

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What are your top marketing priorities over the next 12 months? (Select all that apply)
  • Generating more leads and prospects via word of mouth
  • Generating more leads and prospects via marketing efforts
  • Converting leads into customers
  • Increasing revenue derived from existing customers
  • Reducing the cost of contacts/leads/customer acquisition
  • Sales enablement
  • Increasing traffic to your website
  • Other:

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On average, how many hours per month do you spend in customer prospecting?
  • Below 10 hours
  • 11 to 20 hours
  • 21 to 30 hours
  • 31 to 40+ hours

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What marketing platforms/ tools are you currently using? (select all that apply)
  • Calendly
  • HubSpot Sales
  • LinkedIn Sales Navigator
  • MailChimp
  • Marketo
  • Quora
  • SlideShare
  • Tawk.to
  • Zapier
  • Other:

Skills & Services

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Which website development skills do you currently possess? (select all that apply)
  • HTML
  • CSS
  • JavaScript
  • Ajax
  • Bootstrap
  • PHP
  • ASP
  • Java
  • Perl
  • C++
  • Other:

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What additional services (if any) do you provide to your clients?
  • Custom Web Applications
  • Mobile App Development
  • E-commerce
  • SEO
  • Content Writing
  • Content Marketing
  • Social Media (Organic)
  • Social Media Paid Advertising
  • Email Marketing
  • Marketing Strategy
  • Web Server Administration
  • Other:

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Which of the following services do you "white label" to your clients?
  • Web Design
  • Web Development
  • SEO
  • PPC
  • Content Writing
  • Email Marketing
  • I don't white label services to my clients

Staffing

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How many full-time web designers/developers do you employ?
  • It's just me
  • 1 to 2
  • 3 to 4
  • 5+

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Do you have plans to hire additional designers/developers over the next 12 months
  • Yes
  • No
  • Maybe

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How many full-time support staff do you employ?
  • Yes
  • No
  • Maybe

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Do you have plans to hire additional support staff (sales, marketing, admin, project manager, etc...) over the next 12 months?
  • Yes
  • No
  • Maybe

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How much of your work is outsourced to freelancers?
  • 0%
  • 1 to 25%
  • 26 to 50%
  • 51 to 75%
  • 76 to 100%

Sales & Revenue

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On average, how many clients are you actively and simultaneously delivering services to at any given time?
  • 1 to 2 clients
  • 3 to 4
  • 5 to 7
  • 8 to 10
  • 11+

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On average, how many new clients do you generate per month?
  • 1 to 2
  • 3 to 4
  • 5 to 7
  • 8 to 10
  • 11+

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On average, how much revenue do you generate per month?
  • Below $2,000
  • $2,000 to $4,000
  • $4,000 to $6,000
  • $6,000 to $8,000
  • 8,000 to $10,000
  • $10,000 to $20,000
  • Over $20,000

Your details

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